Module 2 - Marketing Your Program
Tool Should Be Used By: Coaches in the process of developing their business plan and establishing their businesses.
Tool Description: This 12-page marketing tool kit shows you the many ways of getting the word out about your program that are free or low cost.
Activity #1: Your Marketing Goals
Activity #2: Promoting Your Program
Activity #3: Your Marketing Plan
The Action Plan
Activity #4: Your Recruitment Strategy
A successful marketing plan requires diligent planning. This tool will help you focus on how to begin your plan and how to carry it to completion.
Limited rights to reproduce: You may reproduce, publish, and/or re-sell as part of a coaching/training package or as a promotional giveaway if all copyright information is retained. You may not re-sell it as a stand-alone tool.
Format: PDF File (138KB)
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